Digitization in retailing
A fundamental change is taking place in retail with Retail 4.0, which began with digitization. It can therefore be said that a new era has dawned as far as shopping in retail stores is concerned. The advent of online shopping has fundamentally changed the world of physical retail stores. In addition, the shopping behavior of consumers has itself changed due to online shopping, so that retail stores now have to deal with completely different customer requirements.
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